The Best Display We Have Ever Seen
Sony's True RGB televisions, the Bravia 9 II and Bravia 7 II, sit at the top of the Bravia lineup, and after months of living with them, our opinion has only grown stronger.
Instead of a white LED filtered through colored layers, True RGB drives individually controlled red, green, and blue Mini LEDs through Sony's RGB Backlight Master Drive Pro. The result is the widest color volume Sony has ever put in a home TV, peak brightness measured by independent reviewers at over 3,500 nits, black levels that approach OLED, and color that holds up from wide viewing angles.
Across the displays we have evaluated over the last twenty years, nothing has come closer to a reference mastering monitor in a real living room than the Sony Bravia 9 II.
VIP Smart Homes is a Sony Authorized Dealer. Every Bravia we install comes through Sony's authorized channel, factory sealed and covered by Sony's manufacturer warranty, then mounted, integrated, and supported by our team.
The Verdict on the Bravia 9 II
Full reviews from outlets that put production Bravia 9 II units through their own lab testing.
"The finest colours we've ever seen from any TV."
What Hi-Fi?, Bravia 9 II review"The undisputed champion of RGB TVs."
Tom's Guide, Bravia 9 II review"An amazing TV for home theater use."
RTINGS.com, Bravia 9 II reviewQuotes used under fair use for commentary. We are not affiliated with these publications.
Two Models. Ten Sizes. One Technology.
Sony's True RGB family is the flagship Bravia 9 II and the more attainable Bravia 7 II. Sizes run from a 50 inch room display all the way to a 115 inch theater scale screen.
Bravia 9 II
Flagship Sony True RGBSony's flagship and the most advanced expression of True RGB. RGB Backlight Master Drive Pro with newly developed LED controllers, RGB Triluminos Max, and Luminance Booster Pro produce purer primary color, smoother gradation, and over 3,500 nits of peak brightness in independent testing. Immersive Black Screen Pro, an anti-glare, anti-reflection screen treatment, keeps blacks deep in bright rooms. Acoustic Multi-Audio+ adds up-firing beam tweeters for Dolby Atmos height. The 115 inch model uses a 12 speaker audio system and does not include Immersive Black Screen Pro.
Available in 65", 75", 85", and a theater scale 115"Best for: Primary great rooms, dedicated media rooms, screening rooms, and signature wall installations where the display defines the space.
Bravia 7 II
Sony True RGBThe same True RGB backlight architecture and RGB Backlight Master Drive Pro as the flagship, in a broader range of sizes and at a meaningfully lower investment. Fewer dimming zones and less peak brightness than the Bravia 9 II, but wider color volume and better off axis performance than any conventional Mini LED Sony has made, with Google TV, Dolby Vision, Dolby Atmos, DTS:X, and IMAX Enhanced built in.
Available in 50", 55", 65", 75", 85", and 98"Best for: Living rooms, family rooms, bedrooms, home offices, and multi display installations where True RGB quality is wanted in sizes the flagship does not cover.
The Picture That Changes Everything
We have installed displays from every major manufacturer. We have come to believe in Sony above all of them. Not because of a logo on a spec sheet. Because of what we see on the wall, in the room, under every lighting condition, year after year.
Sony's XR processing makes everything you watch look the way the director intended. Skin tones look human. Motion looks natural. Dark scenes have depth without crushing detail into black. It is the difference between a TV that impresses you in a showroom and one that satisfies you in your home, every single day.
As a Sony Authorized Dealer, every display we install comes through Sony's authorized channel. No retail uncertainty, no gray market. And with Apple AirPlay, Google TV, HDMI 2.1, and Dolby Vision, every Bravia fits cleanly into the Control4 and Lutron systems we build around it.
QD-OLED and Mini LED Options
True RGB is the top of the lineup, but Sony's QD-OLED and Mini LED platforms remain outstanding choices for the rooms where they fit best.
A95L
QD-OLED Reference DisplayWidely regarded as one of the finest televisions Sony has ever produced. A QD-OLED panel driven by Sony's Cognitive Processor XR delivers pixel level blacks, infinite contrast, and a color volume no conventional display can match. Acoustic Surface Audio+ produces sound directly from the screen itself through actuators behind the panel.
Currently produced in 77" (the 55" and 65" sizes have been replaced by the Bravia 8 II)Best for: Dedicated theaters, screening rooms, and serious cinematic environments where 77" QD-OLED is the right scale.
Bravia 8 II
QD-OLEDSuccessor to the A95L at 55" and 65", built on the second generation QD-OLED panel with improved brightness, wider color volume, and refined XR processing. Approximately 25% higher peak brightness than the A95L it replaces, with the same Acoustic Surface Audio+ system for seamless image to sound connection.
Available in 55" and 65"Best for: Media rooms with moderate light control, premium bedrooms, and spaces where QD-OLED quality is desired in 55" or 65".
Bravia 5
Mini LEDMini LED backlighting in a more attainable price tier. Notably better contrast and HDR than any standard LED, with the same XR Processor and natural picture quality that define the Bravia brand. 120Hz panel with VRR for gaming.
Available in 55", 65", 75", 85", and 98"Best for: Guest rooms, children's rooms, workout spaces, and the 98" model for massive screen installations at exceptional value.
Sourced. Specified. Installed. Integrated.
Authorized Sourcing
As a Sony Authorized Dealer, every display we install comes through Sony's authorized channel: factory sealed, current model, and covered by Sony's manufacturer warranty. No gray market sourcing.
Expert Specification
Picking the right Sony Bravia for each room takes more than reading a spec sheet. We assess ambient light, viewing distance, room scale, and how the space is actually used, then specify the right True RGB, QD-OLED, or Mini LED model for the result you want.
Precision Installation
No exposed cables. No crooked mounts. No visible hardware. We design every Sony TV installation around the architecture of the room, with optimal height, angle, concealed wiring, and structural precision. Articulating, fixed, and recessed mounts available for any room.
Common Questions About Sony Bravia
What is Sony True RGB and how is it different from Mini LED?
Conventional Mini LED uses thousands of white or blue LEDs paired with a quantum dot color layer to produce color. Sony True RGB replaces that with individually controlled red, green, and blue Mini LEDs, driven by the RGB Backlight Master Drive Pro. The result is a wider color gamut, higher peak brightness (independently measured at over 3,500 nits on the Bravia 9 II), better off axis viewing, and black levels that approach OLED in a real living room.
True RGB, OLED, or conventional Mini LED?
True RGB (Bravia 9 II and 7 II) is the top of Sony's lineup, ideal for great rooms and media rooms where high brightness and wide color matter. OLED (A95L and Bravia 8 II) still delivers the deepest blacks and infinite contrast, ideal for dark, light controlled rooms. Conventional Mini LED (Bravia 5) is the right call when budget or scale matters more than peak performance. Many homes use a mix: True RGB in the living room, OLED in the theater, Mini LED in secondary spaces.
What sizes does Sony True RGB come in?
The Bravia 9 II comes in 65", 75", 85", and 115". The Bravia 7 II comes in 50", 55", 65", 75", 85", and 98". That covers everything from a guest bedroom to a theater scale screening wall.
What does the Sony Bravia 9 II and Bravia 7 II cost?
Sony's US list prices (MSRP) are: Bravia 9 II True RGB at $3,599.99 (65"), $4,599.99 (75"), $6,499.99 (85"), and $30,999.99 (115"). Bravia 7 II True RGB at $1,599.99 (50"), $2,099.99 (55"), $2,599.99 (65"), $3,099.99 (75"), $3,999.99 (85"), and $8,999.99 (98"). Pricing is for the display itself and does not include installation, mounting, or integration. We are happy to walk through the right model and size for your room as part of a consultation.
What size display should I get?
It depends on viewing distance and room size. At 8 to 10 feet, a 75 to 85 inch display is typically ideal. At 6 to 8 feet, 65 inch works well. For large great rooms at 12+ feet, consider 85 to 98 inch, or the 115 inch Bravia 9 II for a true theater scale wall. We assess your specific room and recommend the right size during consultation.
What's the difference between the A95L and the Bravia 8 II?
The A95L is Sony's 2023 QD-OLED flagship, now produced in 77 inch only. The Bravia 8 II is the 2025 successor available in 55 inch and 65 inch, built on the second generation QD-OLED panel with approximately 25% higher peak brightness, wider color volume, and refined XR processing. For 77 inch QD-OLED, the A95L remains the only option, and it still performs at reference grade.
Can you distribute video to every TV in the house?
Yes. We install 4K HDR video distribution systems that send any source to any screen. Watch Apple TV in one room, pause, and resume in another. All managed from your Control4 app or any keypad. For the distribution hardware behind it, see our AVPro Edge systems.
Do you handle the mounting and wiring?
Everything. We select the right mount type (articulating, fixed, tilt, or in-wall recessed), run power and HDMI inside the wall, and position the display at the optimal height and angle. The finished install looks intentional and architectural, not aftermarket.
What about soundbars and audio?
For the best experience, we recommend dedicated speakers rather than soundbars, whether that is Focal in wall speakers, Stealth Acoustics invisible speakers, Episode architectural speakers, or a full Atmos theater system. Sony's BRAVIA Theater Trio, released alongside the True RGB lineup, is also an excellent option for rooms where a dedicated three speaker system is the right fit.
The Best Picture Deserves the Best Installation
Schedule a consultation. We will assess your rooms, recommend the right Sony Bravia for each space, and install everything with the precision your home deserves, backed by our team's 24/7 support.
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